Financial Advisor in Raleigh NC: Is Your Business Protected?
What would happen to your business after a fire, a massive data breach or the sudden loss of a key employee? Would it recover? How long would it take? If you’ve never really thought about the answers to these questions, it’s time to make a disaster plan.
Operating your business without a disaster plan is like driving without insurance: It leaves you vulnerable to forces outside of your control. Here are some steps to take to guard your business against possible catastrophes.
Identify Your Risks
The first thing you need ask is what are the biggest risks your business faces? Consider which disasters would be the most damaging and which are the most likely to occur.
The list you come up with will depend how your business is structured and where it is located. For example, a business that stores data on onsite servers could potentially lose more in a fire than a business that stores data in the cloud. Both may be susceptible to cyber-attacks. Your business may operate in an area prone to certain natural disasters, such as flooding, hurricanes, earthquakes, tornadoes, or wildfires.
As you list risks, don’t forget illnesses. Besides widespread infections that could shutter public-facing businesses—as we’ve seen with the COVID-19 pandemic—a single key worker becoming ill can interrupt operations. For a checklist of these and other risks to consider, visit the U.S. Department of Homeland Security’s Ready.gov website.
Address Those Risks
There may be actions you can take now to mitigate some of the risks you’ve identified. For example, you can digitize hardcopy data and store digital data on multiple servers to avoid losing vital information in a disaster. You can update your company’s digital security protocols to deter cyber-attacks. You can also take steps to reduce fire hazards, such as faulty wiring, and make structural improvements to defend against extreme weather or earthquakes.
Make a Plan
Mitigating these risks, of course, won’t eliminate them. Write a detailed action plan for each risk you’ve identified. For example, when planning for a hurricane in a coastal city, consider how you’ll keep employees safe, including how long before and after the storm they should remain at home.
Next, consider how you will protect your property. Do records or equipment need to be moved? Do windows need to be boarded up? Who will perform these tasks?
Include a communication strategy in your disaster plan for notifying employees and customers of an emergency. Communicate the steps you are taking to address their immediate needs and keep them updated as new information becomes available. Keep an updated emergency contact list including employees, suppliers, and any other professional contacts you will need to reach. Decide who is responsible for contacting them before, during and after an emergency.
Review Your Insurance
As you create your plan, review your commercial insurance policy for any gaps in coverage. For example, commercial property insurance typically doesn’t include coverage for flood damage. You may have to purchase a separate policy to cover some disasters. You also may want to consider business interruption insurance, which can make up lost income if your business shuts down in an emergency.
Learn About Assistance Programs
Even if you are well insured and have a great plan, recovering from a disaster can be difficult. Identify resources that can provide support and aid to help you rebuild. If you need to replace property that isn’t covered by your insurance, you may be able to apply for a low-interest loan from the Small Business Administration (www.sba.gov).
The Federal Emergency Management Agency (FEMA) doesn’t offer direct assistance to small businesses but may be able to provide housing assistance as well as funds to help employees cover necessities such as food, clothes and medicine.
Bottom Line
In an ideal world, you would never experience a disaster, but unfortunately disasters can strike without warning. Taking the time to create and implement a comprehensive disaster plan can help to protect you, your employees, and your business from the worst-case scenario of a disaster. A good disaster plan should include steps for identifying risks, the steps to take in case of a disaster, and a plan for recovering after the disaster.
Additionally, it is important to ensure that your staff is trained on the plan and that they understand their roles and responsibilities in the event of a disaster. By taking the time to create and test a comprehensive disaster plan, you can be sure that you have done what you can to prepare for the worst-case scenario.
Sources:
https://www.sba.gov/business-guide/manage-your-business/prepare-emergencies
https://www.fema.gov/hazard-identification-and-risk-assessment
https://www.disasterassistance.gov/
https://www.sba.gov/sites/default/files/articles/sba-disaster-loans-faq.pdf
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This material is provided as a courtesy and for educational purposes only. Please consult your investment professional, legal or tax advisor for specific information pertaining to your situation.
These are the views of the author, not the named Representative or Advisory Services Network, LLC, and should not be construed as investment advice. Neither the named Representative nor Advisory Services Network, LLC gives tax or legal advice. All information is believed to be from reliable sources; however, we make no representation as to its completeness or accuracy. Please consult your Financial Advisor for further information.
