Don't Let Comfort Cost You: Status Quo Bias

Many of us are naturally inclined to resist change, especially when it comes to our finances. This tendency is known as status quo bias, where we prefer things to stay the same, even if changing our approach might lead to better outcomes. Whether it’s holding onto underperforming investments, sticking with outdated financial strategies, or avoiding necessary adjustments to retirement plans, this bias can negatively impact your financial well-being.

3 Reasons We Resist Change

Status quo bias stems from deeply ingrained psychological tendencies – here are three of the most common:

Fear of Regret: You might be afraid that making a change could lead to a worse outcome. By staying the course, you’re avoiding the risk of future regret.

Comfort with Routine: There’s comfort in the familiar. Changing financial strategies sometimes requires stepping outside of your comfort zone. As a result, you might stay the course, even when it’s not in your best interest.

The Complexity Trap: The sheer complexity of a major financial decision can lead to decision paralysis, where you opt to do nothing simply because it feels easier than wading through the choices.

The Impact of Keeping the Status Quo

Sticking with the same strategy can feel safer, but it can be costly in the long run. Here are some ways this bias can affect your financial health:

Sticking with Underperforming Investments: Holding on to investments that are no longer serving you, simply because it feels easier than reevaluating your portfolio, can erode returns and prevent you from reaching their long-term goals.

Delaying Necessary Adjustments: Whether it’s updating your estate plan, reassessing your retirement strategy, or revising insurance coverage, sticking with what’s comfortable can result in missed opportunities for improvement and protection.

Ignoring Market Shifts: The financial landscape is always evolving. Holding onto old strategies without adapting to new market conditions can mean missing out on growth opportunities or taking on unnecessary risks.

How to Break Free from Status Quo Bias

Our goal is to help you overcome the barriers that prevent you from making the right financial decisions. Here are some strategies that might help:

Embrace Incremental Changes: Change doesn’t have to be drastic. Making small, manageable adjustments to your investments or financial strategies can help you ease into a new approach.

Review Your Financial Plan Regularly: Life changes, and so should your financial strategy. Scheduling regular reviews with your advisor can help ensure your plan evolves alongside your needs and the market environment.

Focus on the Bigger Picture: Try to separate your emotions from your financial decisions. Instead of focusing on potential short-term discomfort, consider how a change might benefit you in the long term.

Leverage Financial Professional Guidance: Sometimes, having a second set of eyes on your financial plan can provide the objectivity needed to overcome status quo bias. As your advisor, we can help you see the opportunities that change can bring.

Bottom Line

Status quo can also affect more than just your investment choices—it might also keep you tied to a financial advisor who no longer fits your needs. If you’ve ever wondered whether a fresh perspective could serve you better, don’t let the comfort of familiarity hold you back. Reach out to us for a consultation. 

Sources:

https://oechsli.com/my-account/us/library/96039/

Disclosures:

This information is an overview and should not be considered as specific guidance or recommendations for any individual or business.

This material is provided as a courtesy and for educational purposes only.

These are the views of the author, not the named Representative or Advisory Services Network, LLC, and should not be construed as investment advice. Neither the named Representative nor Advisory Services Network, LLC gives tax or legal advice. All information is believed to be from reliable sources; however, we make no representation as to its completeness or accuracy. Please consult your Financial Advisor for further information.